Most companies today have already experimented with AI.
What’s missing is a clear way to use it consistently in everyday work.

 

AI ends up in isolated tasks — not in how teams actually operate.

 

The gap is not understanding.
It’s making AI part of how work gets done.

 

AI is not treated here as a technology project.
It is treated as a shift in how people work, make decisions, and collaborate.

What We Focus On

 

We work with business leaders to:

Clarifying what actually matters

Setting a small number of clear priorities

Redesigning how work happens around real use cases

Making expectations and ownership visible

Ensuring progress is consistent and measurable

 

AI is not added on top of existing work.
It becomes part of how work is done.

How We Work

We act as a strategic integrator, assembling senior, complementary expertise for each engagement — without unnecessary overhead or complexity.

 

We operate through a focused network of senior strategic collaborators, combining AI expertise with operational rigor and team activation — while bringing in additional expertise in team dynamics and capability building when required to ensure measurable outcomes.

Stavros Stavrides

Metabusiness was founded by Stavros, a senior commercial leader with over two decades of experience in complex, highly regulated industries.

Having led cross-functional teams and business initiatives in the pharmaceutical sector in Greece and internationally, he has seen firsthand where strategy breaks down — and what it takes to turn plans into real execution.

He is a Board Member of La French Tech Athens, contributing to the Greek–French innovation ecosystem, and a Research Affiliate at the Health Sector Research Center of the Management Science Laboratory at the Athens University of Economics and Business, focusing on applied research in management, innovation, and healthcare systems.

Today, his work focuses on helping leadership teams make AI work in practice — setting clear priorities, improving how teams operate, and turning ambition into measurable progress.

Mohammed Cherifi

AI Strategy & Implementation

Mohammed helps organizations structure their AI journey — from identifying practical use cases to defining how AI can be applied in everyday work and across teams.

As the main strategic partner of Metabusiness, he brings experience from large-scale AI initiatives in international environments, along with active involvement in AI ecosystems and advisory work. He supports leadership teams in making sense of AI, setting clear priorities, and translating them into practical solutions that can be used in real workflows.

His approach focuses on moving organizations from isolated experiments to structured adoption — where AI is not just tested, but actually used.

Focus: clarity, prioritization, and real-world application.

Let’s discuss.